The Coke iTunes campagin was a big summer promotion, where Coca Cola and iTunes teamed up to give away thousands of free iTunes tracks and ipod nanos.
Users were driven online to cokemusic.ie through search and rich media advertising, once on the site users could enter their code and enter in the draw for free giveaways, the site also contained a secret code generator where users could win without a code.
Interactive Design and Art Direction
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